LinkedIn Profile Score
Answer 16 quick questions about your profile and get a score out of 100, a breakdown across the 8 points of our CHAMPION Method, and the three fixes that will make the biggest difference. It takes about three minutes. Free, no sign-up, and your answers stay in your browser.
Quick answer: A strong LinkedIn profile makes it obvious within about ten seconds who you help and why they should trust you. To check yours, review eight things: your photo and banner, headline, About section, Featured content, Experience, skills, recommendations and overall focus. This checker scores each one and tells you what to fix first.
Answer the questions on the left. Your score updates as you go.
Fix these first
The LinkedIn profile checklist: 8 points
This is the CHAMPION Method we use on every client profile. Each letter is one part of your profile, and the checker above asks two questions about each.
- C
Compelling first impression
A clear, recent headshot and a banner that says what you do. People judge the profile before they read a word.
- H
Headline that hooks
Who you help and the result you get them, not just your title. It follows you into every comment and search result.
- A
Authentic storytelling
An About section that opens with your reader’s problem and ends with a clear next step.
- M
Meaningful content showcase
Featured posts, articles and case studies that prove what you say, plus recent posts that show you’re active.
- P
Professional journey
Experience written around results, with past roles that explain how you got here.
- I
Impactful skills and endorsements
Your top skills match what buyers or recruiters search for, and people have endorsed them.
- O
Outstanding recommendations
Recent recommendations from clients or colleagues that describe the result of working with you.
- N
Narrowing the focus
Every section points to one audience and one offer, so a stranger understands you in seconds.
What your score means
| Score | What it means |
|---|---|
| 90–100 | Authority profile. It does its job. Keep it current and focus on publishing. |
| 75–89 | Strong. One or two gaps, usually proof or recommendations, are holding it back. |
| 50–74 | Getting there. The basics are in place, but the profile doesn’t yet make people want to reach out. |
| 0–49 | Needs work. Start with the headline and About section, which give the biggest lift for the least effort. |
These bands are our own guidance, not a LinkedIn metric.
How to raise your score fastest
Fix the parts people see first. Your headline and the first lines of your About section show up before anything else, so improving them changes how every visitor reads the rest. Then add proof to your Featured section, ask two recent clients or colleagues for recommendations, and make sure every section talks to the same audience. Our free headline generator and About section generator handle the first two.
Questions
How do I check my LinkedIn profile for free?
Use the 16-question checker on this page. It scores your profile across eight areas and lists the fixes to make first. For a human review of your actual profile, request our free LinkedIn audit.
What is a good LinkedIn profile score?
On this checker, 75 or above means your profile is strong and 90 or above means it’s working as an authority profile. Treat the number as a starting point, and the three fixes as the part that matters.
Is this the same as LinkedIn’s Social Selling Index (SSI)?
No. SSI is LinkedIn’s own score, and it mostly reflects your activity on the platform. This checker rates the profile itself: whether it clearly says who you help and gives people a reason to trust you.
What is the CHAMPION Method?
It’s the eight-point framework we use to review LinkedIn profiles: Compelling first impression, Headline, Authentic storytelling, Meaningful content, Professional journey, Impactful skills, Outstanding recommendations and Narrowing the focus.
Does this tool look at my actual LinkedIn profile?
No. It’s a self-assessment based on your answers, so nothing is connected to your LinkedIn account. If you want someone to look at the real thing, request the free audit.
How often should I review my LinkedIn profile?
Every quarter, and any time your offer, audience or role changes. A profile that described you well a year ago can quietly drift out of date.