Read the voice before you hire the writer
Selected excerpts from work already listed in this portfolio. Follow the source links for the full posts. These examples show writing style; no lead or revenue result is attributed to an individual post.
Sales coaching: direct and encouraging
“Think bigger, I promise you’re capable of more”
Audience: people developing their sales confidence. The opening uses a short, direct challenge.
Read A. M.’s full post →Marketing: conversational and opinionated
“The Know, Like, Trust Framework: [It’s not just a buzzword, folks.]”
Audience: business owners building an audience. The opening introduces a familiar framework with an informal voice.
Read K. B.’s full post →Real estate: a personal career story
“From entertainment to real estate: My journey to becoming Maine’s digital-savvy agent”
Audience: prospective buyers, sellers and referral partners. The opening connects an earlier career with the agent’s current work.
Read M. C.’s full post →What the LinkedIn work produced
57 booked calls in 45 days
Rob used organic LinkedIn content and direct outreach for his own NIL Deal Finder Pro project. The booked conversations included sports agents, university NIL directors, software founders and other decision makers.
The same window included 15+ scheduled demos and three reported acquisition offers. These were offers and conversations, not completed acquisitions or booked revenue.
35 qualified appointments in 30 days
In a separate client engagement, Rob aligned the profile, content, target audience, connection strategy, DM sequence and lead magnet. The recorded result was 35 qualified appointments in 30 days.
The client is unnamed in the source. This was a coordinated content and outreach engagement; the result is not attributed to posts alone.
Work you can read
Explore published LinkedIn writing across coaching, marketing and real estate, plus book and email work.
What working with Rob is like
Recommendations from Rob’s broader marketing and consulting work.
“He truly listens to his client’s needs and builds a plan of action accordingly…”
Gina B., Business Coach
“He has a gift to connect with people and present ideas that are simple yet effective…”
Justin S., Founder, Performance Advisory Group
“He helped me build my brand to create a platform where I could share my talents.”
Barak B.
✅ LINKEDIN GHOSTWRITING
Media Buyer for Private Equity Firms
Sales Coach
Director of Marketing
Real Estate Agent
✅ BOOK GHOSTWRITING
Faith-based books are a specialty. See our Christian book ghostwriting services.
Waves of Faith: The Story of Ian Ryan
Island Avenue: Pioneering Purpose
Last Supper: Flashback that Changed Everything
EMAIL CAMPAIGNS
✅ Painting Contractor email nurture campaign
Who handles what
Rob handles the writing and strategy: profile positioning, interview-based drafts, content themes, audience definition, message sequences and reporting against agreed business goals.
You supply the expertise and final approval: a monthly conversation, review of drafts, and your judgment in prospect conversations. Your firm’s reviewers approve regulated or sensitive material before publication.
The proposal makes execution explicit: monthly post and article counts, revisions, publishing, connection requests, comments, DM handling and reporting are itemized before work starts. Content-only work and managed outreach have different scopes.
Your time and investment
Plan for one 60–90-minute conversation plus draft approvals each month. Initial positioning and profile setup require additional input. Sales conversations and any engagement you choose to manage yourself take additional time.
Engagements are custom monthly retainers. For budgeting context, our pricing guide describes market examples of $1,500–$3,500 per month for specialist services, with broader executive work costing more. Those are market reference ranges, not a quote from The Digital Writing Firm. Your written proposal states the fee, scope and terms.
Get my free LinkedIn auditDiscuss scope with Rob →